ShapeWin President Yusuke Kamimura Selected as Judge for CES Innovation Awards 2027

Kamimura evaluated entries in the Robotics category, which saw a 74% rise in submissions, tied for the largest increase of any category.

SHIBUYA, TOKYO, JAPAN, November 12, 2026 /EINPresswire.com/ -- ShapeWin, the international Japanese PR and digital communications agency, has announced that its President, Yusuke Kamimura, will serve as a judge for the CES Innovation Awards 2027. Kamimura evaluated products in the Robotics category.

"It is an honor to be selected as a judge for the CES Innovation Awards 2027," said Kamimura.

Judges include designers, engineers, industry analysts and members of the media. Entries are judged in three areas: engineering and functionality, design and user experience, and innovation and uniqueness. Products that score above a set threshold in their category are named Honorees, and the highest-rated Honoree receives the Best of Innovation award. The Robotics category is one of the fastest-growing categories this year, rising by 74 percent this year and tying with Enterprise Tech for the largest increase among all categories. Kamimura reviewed products ranging from complete robots to actuators, sensors, and control software.

"I evaluated each product based on its application, my own knowledge and independent research,” Kamimura stated.

“Beyond technical novelty, I paid close attention to the problems each technology solves and the impact it could have on the market.”

Kamimura also verified each product’s market status and any similar or competing products.

Since founding ShapeWin, Kamimura has supported PR and marketing for startups and growth companies in Japan and abroad, while writing regularly about technology. At CES 2026, he covered robotics on the show floor and wrote a three-part series for EE Times Japan.

"Reviewing the entries one by one introduced me to a wide range of new technologies. The products that impressed me most did more than present solid facts,” Kamimura continued.

“It reminded me that a product's appeal comes through most clearly when the facts, the problem it solves and the story of its makers are all on the table.”

Kamimura will attend CES 2027 in Las Vegas and report on the latest trends from both a technology and marketing perspective to Japanese media and the ShapeWin blog.

About the Consumer Electronics Show (CES)

Produced by the Consumer Technology Association (CTA), CES is one of the world's largest technology events, held every January in Las Vegas. CES 2026 drew 148,392 attendees from 141 countries and regions, more than 4,100 exhibitors and 7,037 media members. CES 2027 will take place Jan. 6–9, 2027, in Las Vegas.

The CES Innovation Awards program, also run by CTA, recognizes outstanding design and engineering in technology products. The 2027 program received 4,000 entries, up 10% from the previous year, across 37 product categories.

About Yusuke Kamimura

Yusuke Kamimura is President of ShapeWin and a PR strategist specializing in integrated communications across PR, social media, SEO and GEO (generative engine optimization). Graduating from the Department of Information and Electronic Engineering at the National Institute of Technology, Tokuyama College, he produced the HOMESTAR AQUA home planetarium at SEGA TOYS, which shipped 150,000 units a year. He founded ShapeWin in 2011 at age 24.

Kamimura has supported PR and marketing for more than 300 companies, from Japanese startups to listed companies and global firms entering Japan, including Japanese technology companies such as Chatwork and Smaregi, and global unicorns such as Claroty. In 2020, he opened ShapeWin's North American office in Vancouver, Canada, to lead international PR for Japanese companies and cross-border campaigns.

Kamimura has served as a mentor for X-HUB TOKYO, the Tokyo Metropolitan Government's global expansion program, since 2021. Additionally, he has spoken at PTC’24 in the US, contributed to CNET Japan, ASCII.jp and EE Times Japan, and been quoted in Fortune.

About ShapeWin

Founded in 2011, ShapeWin is a Japanese public relations agency with a mission to improve society together with those who challenge their limits. ShapeWin provides PR, and marketing services to clients in both the B2B and B2C spaces. Today, ShapeWin's core service pairs traditional PR with SEO and GEO, which aims to improve discoverability in an increasingly competitive environment. With offices in Tokyo and Vancouver, Shapewin serves as a bridge between Japan and North America, combining an understanding of technology with PR and marketing expertise to help companies reach their marketing goals.

To learn more about ShapeWin, visit https://www.shapewin.co.jp/en/

YUSUKE KAMIMURA
Shapewin
+1 236-991-9388
press@shapewin.co.jp